Branding That Makes Your Business LookEstablished, Trusted and Ready to Grow.
We do not just design logos. We build complete brand identity systems with strategy, messaging, visual direction and practical designed assets that help businesses look credible and consistent.
How it works
BrandBook first. Designed assets included by package.
We use the BrandBook as a guided framework in the first Teams meeting. Each package includes a defined level of brand assets, with additional designs available if the client needs more.
BrandBook = strategy, direction and standards
Figma = designed assets, mockups and exports
Website = separate unless included in package
Proposal confirms exact deliverables
Branding packages do not automatically include a full website.
Branding includes the identity, direction, messaging, BrandBook and agreed designed assets. A full website build is quoted separately unless the client chooses the Full Brand + Website Package.
Branding Package
Includes identity direction, colours, typography, messaging, BrandBook, website visual direction and the agreed design assets listed in the selected package.
Website Package
Includes actual website design, development, pages, forms, SEO setup, mobile responsiveness and launch support.
Brand + Website
Combines brand identity, BrandBook, designed asset pack and a full custom website for clients who want everything built together.
Choose the level of branding support your business needs.
Each package includes a defined set of design assets. Final pricing depends on scope, number of assets, complexity and whether website work is included.
Starter Brand Kit
From £950
For small businesses that need a professional starting identity with essential brand direction and a small set of designed assets.
Includes
Brand discovery questionnaire
Basic brand positioning
Colour palette direction
Typography direction
Logo direction/advice
Basic messaging guidance
Website style direction
Mini BrandBook page/PDF
1 business card design
1 email signature design
1 social profile image
Basic logo export guidance
Not automatically included
• Full website build
• Full logo suite unless quoted
• Large social template pack
• Print/production costs
Professional Brand Identity
From £2,500
The main Sitora branding package for businesses that want a serious, consistent and credible identity system with practical designed assets.
Includes
Brand strategy session
Competitor positioning
Customer persona profile
Logo direction or logo refinement
Colour system
Typography system
Brand messaging kit
Service messaging direction
Website direction
Social media direction
Stationery direction
SEO foundation
Full digital Sitora BrandBook
Business card design
Letterhead design
Email signature design
3 social media templates
Google Business profile image direction
Basic launch announcement graphic
Not automatically included
• Full website build
• Full coded website pages
• Large print runs or supplier costs
• Unlimited revisions
Premium Brand Identity System
From £5,500
For established businesses that want a complete identity system, stronger strategy, premium BrandBook and a wider set of designed assets.
Includes
Everything in Professional
Deeper brand strategy
Full logo suite direction
Detailed messaging kit
Website copy starter kit
Google Business Profile kit
Launch kit
Email templates
Compliance/trust checklist
Detailed digital BrandBook
Business card design
Letterhead design
Appointment/referral card design
Email signature design
6 social media templates
Brochure or leaflet concept
Signage concept
Uniform or embroidery-ready logo guidance
Website homepage mockup
Not automatically included
• Full coded website unless added
• Large print runs or supplier costs
• Third-party subscriptions
• Unlimited revisions
Full Brand + Website
From £9,500
For businesses that need a complete brand identity, designed asset pack and a custom website built together from the start.
Includes
Everything in Premium
Brand strategy
Full BrandBook
Logo/identity direction
Designed brand asset pack
Website strategy
Website copy direction
Custom website design
Responsive website development
SEO structure
Service pages
Contact/lead forms
Compliance pages where relevant
Website homepage and inner page design
Launch support
Basic analytics setup guidance
Not automatically included
• Ongoing hosting/support unless agreed
• Paid advertising spend
• Large print runs or supplier costs
• Third-party subscriptions
Additional assets can be added if the client needs more.
Each package includes a defined set of design assets. Additional items, extra template variations, print-ready artwork, signage concepts, embroidery-ready files and website mockups can be added depending on the client’s needs.
Extra business card variation
£75–£150
Extra email signature variation
£75–£150
Appointment card design
£100–£200
Letterhead design
£100–£200
Extra social media template set
£250–£750
Brochure / leaflet design
£300–£1,000
Clinic signage concept
£300–£1,500
Extra website page mockup
£500–£1,500
Full logo suite
£750–£2,000
Online/PDF BrandBook
£750–£2,500
Embroidery-ready logo
£100–£250
Uniform mockup
£100–£300
Important Note
Mockups, embroidery-ready artwork, extra stationery files, signage concepts, extra social media templates and production-ready artwork are not unlimited. They are included only where stated in the package or quoted separately according to the client’s needs.
We use the BrandBook as a guide in the first Teams meeting.
This lets the client see what Sitora can offer, choose what they need and avoid paying for assets that are not required yet.
Initial Teams Meeting
We use the Sitora BrandBook example as a guide to understand what the business needs, what assets matter now and what can wait.
Tailored Proposal
After the meeting, Sitora confirms the recommended package, included assets, optional extras, timeline and final price.
Figma Design Work
Approved assets such as logos, brand boards, social templates, stationery, signage or website mockups are designed in Figma.
Final Handover
Final files are exported and supplied according to the agreed scope, such as SVG, PNG, PDF, JPG or print-ready PDFs.
The BrandBook explains the system. Figma creates the final assets.
After the client agrees to a package, Sitora designs the approved brand assets in Figma and exports the final files according to the agreed scope.
What we can create in Figma
Final file types
Brand guidance does not replace legal or clinical compliance advice.
This is especially important for dental, healthcare, finance, legal and other regulated businesses.
Sitora’s branding, messaging and website direction provides design and communication guidance. It does not replace legal, clinical, GDC, CQC, financial, advertising or regulatory advice. Final website content, clinical claims, compliance details, complaints procedures, privacy information and business-specific details should be reviewed by the client and relevant professional advisers before publication.
Ready to discuss your brand?
Start with a BrandBook-led consultation and leave with a clear direction.
We will review your business, explain the package options and recommend the right level of branding, website direction and designed assets.